<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	xmlns:georss="http://www.georss.org/georss" xmlns:geo="http://www.w3.org/2003/01/geo/wgs84_pos#" xmlns:media="http://search.yahoo.com/mrss/"
	>

<channel>
	<title>Merl&#039;s PR Speak &#187; PR moves</title>
	<atom:link href="http://merlinfrancis.wordpress.com/tag/pr-moves/feed/" rel="self" type="application/rss+xml" />
	<link>http://merlinfrancis.wordpress.com</link>
	<description>The art of building perceptions...</description>
	<lastBuildDate>Wed, 24 Aug 2011 10:40:14 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.com/</generator>
<cloud domain='merlinfrancis.wordpress.com' port='80' path='/?rsscloud=notify' registerProcedure='' protocol='http-post' />
<image>
		<url>http://1.gravatar.com/blavatar/31612db13195704d530b5daf76851120?s=96&#038;d=http%3A%2F%2Fs2.wp.com%2Fi%2Fbuttonw-com.png</url>
		<title>Merl&#039;s PR Speak &#187; PR moves</title>
		<link>http://merlinfrancis.wordpress.com</link>
	</image>
	<atom:link rel="search" type="application/opensearchdescription+xml" href="http://merlinfrancis.wordpress.com/osd.xml" title="Merl&#039;s PR Speak" />
	<atom:link rel='hub' href='http://merlinfrancis.wordpress.com/?pushpress=hub'/>
		<item>
		<title>Learning from your competitor &#8211; your first step towards marketing success</title>
		<link>http://merlinfrancis.wordpress.com/2010/03/27/learning-from-your-competitor-your-first-step-towards-marketing-success/</link>
		<comments>http://merlinfrancis.wordpress.com/2010/03/27/learning-from-your-competitor-your-first-step-towards-marketing-success/#comments</comments>
		<pubDate>Sat, 27 Mar 2010 08:51:16 +0000</pubDate>
		<dc:creator>Merlin Francis</dc:creator>
				<category><![CDATA[my findings]]></category>
		<category><![CDATA[B2B marketing]]></category>
		<category><![CDATA[Business to Business Marketing]]></category>
		<category><![CDATA[Competitor analysis]]></category>
		<category><![CDATA[effective marketing]]></category>
		<category><![CDATA[knowing your competition]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[PR moves]]></category>
		<category><![CDATA[PR strategy]]></category>

		<guid isPermaLink="false">http://ojoin.com/pr-speak/?p=452</guid>
		<description><![CDATA[Getting a peek into your competitor&#8217;s online activities helps! Marketing your business and its offerings to your target customers is critical to its success. Creating awareness about your business offerings is not an option but an absolute necessity for your survival as an entrepreneur. You might already be aware of this truth, but where do [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=merlinfrancis.wordpress.com&amp;blog=18329935&amp;post=452&amp;subd=merlinfrancis&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://merlinfrancis.wordpress.com/2010/03/27/learning-from-your-competitor-your-first-step-towards-marketing-success/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/e9a6b92200f713a99c1d45522c7da539?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">merlinfrancis</media:title>
		</media:content>
	</item>
		<item>
		<title>iPitch : Apple&#039;s Media Spin!!</title>
		<link>http://merlinfrancis.wordpress.com/2010/01/29/ipitch-apples-media-spin/</link>
		<comments>http://merlinfrancis.wordpress.com/2010/01/29/ipitch-apples-media-spin/#comments</comments>
		<pubDate>Fri, 29 Jan 2010 17:40:42 +0000</pubDate>
		<dc:creator>Merlin Francis</dc:creator>
				<category><![CDATA[PR Facts]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Apple iPad]]></category>
		<category><![CDATA[Apple iPhone]]></category>
		<category><![CDATA[Apple iPod]]></category>
		<category><![CDATA[Brand Awareness]]></category>
		<category><![CDATA[Business to Business Marketing]]></category>
		<category><![CDATA[effective marketing]]></category>
		<category><![CDATA[eye catching]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iPod]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[PR moves]]></category>
		<category><![CDATA[PR professionals]]></category>
		<category><![CDATA[PR strategy]]></category>
		<category><![CDATA[Public Relation Methods]]></category>
		<category><![CDATA[Public Relation tricks]]></category>
		<category><![CDATA[Public Relations Strategy]]></category>
		<category><![CDATA[reinventing Public relations]]></category>
		<category><![CDATA[Steve Jobs]]></category>

		<guid isPermaLink="false">http://ojoin.com/pr-speak/?p=377</guid>
		<description><![CDATA[Over 6 Million coverages for its iPad is currently visible on the search engine of which more than 330,000 are mentions in blogs from all over...

Am I then surprised to hear a fellow tweeter tweet – “I would love to join the PR team of Apple – it is the easiest job on Earth.”

Looking at all the eyeballs Apple manages to get and all the tongues it sets rolling, I feel like agreeing with my tweet buddy. iPod, iPhone and now the iPad each outdid the other in terms of media coverage.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=merlinfrancis.wordpress.com&amp;blog=18329935&amp;post=377&amp;subd=merlinfrancis&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://merlinfrancis.wordpress.com/2010/01/29/ipitch-apples-media-spin/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/e9a6b92200f713a99c1d45522c7da539?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">merlinfrancis</media:title>
		</media:content>

		<media:content url="http://merlinfrancis.files.wordpress.com/2010/01/apple-shot1.jpg" medium="image">
			<media:title type="html">Google Search - &#34;Apple iPad&#34; screen shot</media:title>
		</media:content>

		<media:content url="http://merlinfrancis.files.wordpress.com/2010/01/google-apple-11.jpg" medium="image">
			<media:title type="html">&#34;Apple iPad&#34; blog coverage</media:title>
		</media:content>

		<media:content url="http://merlinfrancis.files.wordpress.com/2010/01/multi_touch_20100127.png" medium="image">
			<media:title type="html">Apple iPad</media:title>
		</media:content>
	</item>
		<item>
		<title>Publicizing Truth &#8211; Stranger Than Fiction!!!</title>
		<link>http://merlinfrancis.wordpress.com/2009/11/23/publicizing-truth-stranger-than-fiction/</link>
		<comments>http://merlinfrancis.wordpress.com/2009/11/23/publicizing-truth-stranger-than-fiction/#comments</comments>
		<pubDate>Tue, 24 Nov 2009 06:32:44 +0000</pubDate>
		<dc:creator>Merlin Francis</dc:creator>
				<category><![CDATA[PR Facts]]></category>
		<category><![CDATA[B2B marketing]]></category>
		<category><![CDATA[Business to Business Marketing]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[mass communication]]></category>
		<category><![CDATA[masses communication]]></category>
		<category><![CDATA[PR moves]]></category>
		<category><![CDATA[PR professionals]]></category>
		<category><![CDATA[PR strategy]]></category>
		<category><![CDATA[PR Tactic]]></category>
		<category><![CDATA[Public Relation Methods]]></category>
		<category><![CDATA[Public Relation myths]]></category>
		<category><![CDATA[Public Relation tricks]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Public Relations Strategy]]></category>
		<category><![CDATA[reinventing Public relations]]></category>
		<category><![CDATA[Truth marketing]]></category>

		<guid isPermaLink="false">http://ojoin.com/pr-speak/?p=140</guid>
		<description><![CDATA[In the business of perception building – faking is often a given. From revolutionary products that promise to change the world to those who claim to reverse your aging process – we have seen and heard it all.
Have you ever stopped to think, why is it that most marketing professionals no matter which stream, nation or community they belong to suffer from this obsessive compulsive disorder?<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=merlinfrancis.wordpress.com&amp;blog=18329935&amp;post=140&amp;subd=merlinfrancis&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://merlinfrancis.wordpress.com/2009/11/23/publicizing-truth-stranger-than-fiction/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/e9a6b92200f713a99c1d45522c7da539?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">merlinfrancis</media:title>
		</media:content>
	</item>
		<item>
		<title>Creating Brand Awareness the Google &#8211; Oops! The &#039;Gogola&#039; way</title>
		<link>http://merlinfrancis.wordpress.com/2009/10/30/creating-brand-awareness-the-google-oops-the-gogola-way/</link>
		<comments>http://merlinfrancis.wordpress.com/2009/10/30/creating-brand-awareness-the-google-oops-the-gogola-way/#comments</comments>
		<pubDate>Fri, 30 Oct 2009 10:42:28 +0000</pubDate>
		<dc:creator>Merlin Francis</dc:creator>
				<category><![CDATA[Brand building]]></category>
		<category><![CDATA[B2B marketing]]></category>
		<category><![CDATA[Brand Awareness]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Gogola]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[masses communication]]></category>
		<category><![CDATA[PR moves]]></category>
		<category><![CDATA[PR strategy]]></category>
		<category><![CDATA[PR Tactic]]></category>
		<category><![CDATA[Public Relation Methods]]></category>
		<category><![CDATA[Public Relation tricks]]></category>
		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://ojoin.com/pr-speak/?p=79</guid>
		<description><![CDATA[This image is one of the best I have come across in recent times, not for the quality or aesthetics but purely for the messaging and what it implies in terms of marketing and PR.
Is there a learning we can draw from this image when it comes to practicing Marketing and PR?<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=merlinfrancis.wordpress.com&amp;blog=18329935&amp;post=79&amp;subd=merlinfrancis&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://merlinfrancis.wordpress.com/2009/10/30/creating-brand-awareness-the-google-oops-the-gogola-way/feed/</wfw:commentRss>
		<slash:comments>10</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/e9a6b92200f713a99c1d45522c7da539?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">merlinfrancis</media:title>
		</media:content>

		<media:content url="http://ojoin.com/pr-speak/wp-content/uploads/2009/10/ATT104626.jpg" medium="image">
			<media:title type="html">Creating Brand Awareness.....</media:title>
		</media:content>
	</item>
		<item>
		<title>Hope, Nobel and Public Relations!!!!</title>
		<link>http://merlinfrancis.wordpress.com/2009/10/15/hope-nobel-and-public-relations/</link>
		<comments>http://merlinfrancis.wordpress.com/2009/10/15/hope-nobel-and-public-relations/#comments</comments>
		<pubDate>Fri, 16 Oct 2009 05:04:08 +0000</pubDate>
		<dc:creator>Merlin Francis</dc:creator>
				<category><![CDATA[PR&Marketing Learnings]]></category>
		<category><![CDATA[Audacity of Hope]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[masses communication]]></category>
		<category><![CDATA[Nobel Peace Prize]]></category>
		<category><![CDATA[Obama]]></category>
		<category><![CDATA[Obama Nobel]]></category>
		<category><![CDATA[PR moves]]></category>
		<category><![CDATA[PR strategy]]></category>
		<category><![CDATA[Presidential Election]]></category>
		<category><![CDATA[Public Relation Methods]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Public Relations Strategy]]></category>

		<guid isPermaLink="false">http://ojoin.com/pr-speak/?p=56</guid>
		<description><![CDATA[I do not consider myself a political expert to comment on wether Obama receiving  the Nobel and his acceptance was a good political move. However from a Public Relation prespective, I feel Obama accepting the award was one of the best PR moves.....<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=merlinfrancis.wordpress.com&amp;blog=18329935&amp;post=56&amp;subd=merlinfrancis&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://merlinfrancis.wordpress.com/2009/10/15/hope-nobel-and-public-relations/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/e9a6b92200f713a99c1d45522c7da539?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">merlinfrancis</media:title>
		</media:content>

		<media:content url="http://merlinfrancis.files.wordpress.com/2009/10/obama_hope11.jpg" medium="image">
			<media:title type="html">obama_hope</media:title>
		</media:content>
	</item>
	</channel>
</rss>
